Burger King
1228 E Morehead St
CharlotteNC28204
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Restaurant
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Do you own Burger King? Contact us to connect with your diners.
Do you own Burger King? Contact us to connect with your diners.
Restaurant
Acknowledging the power of the tv ads, Barry Gibbons tried to create new slogans for every campaign. Unfortunately, he did not succeed in refreshing the company’s image. With the enrolling of James Adamson as CEO in 1993, BK immediately started working on the companies key areas: quality, value and image. He started by increasing the size of the hamburger by 50%, following the introduction of...
