Enterprise Rent-A-Car

In 1954 with seven cars and a hunch that customers will embrace the novel concept of leasing automobiles, Jack Taylor founds Executive Leasing Company in St. Louis. In 1962 Jack listens to his customers and hears that they need to rent cars while theirs are in the shop. Executive Leasing Co. adds a rental car business division with a fleet of 17 vehicles. The company also starts a Car Sales...

Our first customers were the ones who really shaped the business model that we use today. They told us they wanted to rent cars where they live and work. As we built our company, one neighborhood at a time over the years, we also built strong relationships with the people who call those communities home, and it is because of those relationships that we have achieved unprecedented growth.In...