Internet Diamonds Inc

Founded in 1999, Blue Nile has grown to become the largest online retailer of certified diamonds and fine jewelry. Internet Retailer Magazine reports Blue Nile is bigger than the next three largest online jewelers combined. The company is built on a unique idea: choosing an engagement ring doesn't have to be complicated. Diamonds can be simple to understand. Making the right choice can be easy....

Find out about Diamonds, then you're probably wondering: Where are you supposed to learn about diamonds? When they taught diamonds in school, were you playing hookie? Is this a lesson your father forget to teach you?

As the largest online retailer of certified diamonds, engagement rings and fine jewellery, Blue Nile offers outstanding quality, selection, and value.