The premiere "underground" hip-hop label.:
The Irony The label that's virtually synonymous with the rap underground was actually founded by Jared Meyer and Brian Brader, a pair of Brown University graduates, back in the mid-'90s. Rawkus got its big boost when James Murdoch, son of Rupert, joined the staff, bringing dad's checkbook with him. The History Rawkus' original stable of artists included a model-fronted rock band, an aging...