After first tasting a fish taco in San Felipe, Mexico, Ralph Rubio returned to San Diego to hand-craft his own recipe and introduced America to the fish taco. Since 1983, Rubio's has served delicious fish tacos and fresh Mexican food for customers. Visit one of our restaurants today and enjoy a fish taco or sign up for the Rubio's Beach Club for insider news and restaurant coupons.
When most college students go away for spring break, all they come back with is a sunburn. But not Ralph Rubio. Every spring, Ralph and his buddies would head to the Baja village of San Felipe, where you could camp on the beach for free, catch some rays, and forget about studying. One night, a hungry Ralph spotted a taco shop with an unusual specialty advertised in the window: fish tacos. He...
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